About the Client
Our client is a custom jewelry designer and manufacturer with a vibrant legacy dating back to 1973. Founded in Grants Pass, Oregon the brand built a reputation for itself by providing exquisite pieces of Jewelry catering to all age groups.
With a product catalogue of more than 100000 products and a par excellence customer service network our client quickly carved a niche for themselves and were poised to take the game to the next level.
Challenges our client faced
With a growing brand footprint comes it share of challenges and our client started facing the same
Customer service and quality of query handling began to take a hit with a growing customer base.
The clients Marketing team started facing issues in managing customer lists and running targeted campaigns to their diverse audience.
Facing inventory blind spots due to broken communication between their varied systems.
Difficulty in maintaining their growing product catalog and showcasing them effectively on their eCommerce storefront.
Marked increase in the average order value.
Increased repeat purchase and retention directly proportional to reduction in cart abandonment.
Ability to handle a greater number of SKU’s without any hassles.
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