Redefining the user experience & customer engagement by implementing & integrating Salesforce Commerce Cloud with critical third-party systems.

Salesforce Crest Partner - Salesforce Gold Partner - ETG Digital
Salesforce Global Strategic Partner - ETG Digital

About the Client

The client is a North Carolina based diet and nutrition supplement brand, with a 100% customer satisfaction rate. This leading online supplier of hospitals, nutritionists and physicians certified diet plans, ships all over the USA. With the increase in their product offerings and customer base our client wanted to take their brand offering to the next level and that was when the real issues started. 

Challenges faced by our Client 

True to a any growing brand, our client started feeling the pangs of a growing business. With the increase in their customer

 footfalls and increased range of offerings they started witnessing a delayed delivery of their orders, result their branding taking a

 hit. Apart from that, they started facing blind spots over the availability of their inventory owing to a their data being held in silos

 between their eCommerce store and databases like PIM and ERP’s.

Increase in cart abandonment, drop in returning customers and various other factors all resulted in their revenue taking a hit. This

 was when they realized that they needed an eCommerce platform which can not only be designed as per the latest

 UX/UI standards but also  be scaled to meet their business requirements. 

This was the exact phase when the clients and ETG Digitals paths crossed. 


Subscriber list increment of 20%

Reduction in cart abandonment rate be 27%

Increase in month on month repeat purchases by 45%

Increase in average order value by almost 75%



Transform your business and customer relationships by creating seamless commerce experiences online, in-store, and everywhere people want to shop. ETG is a strategic Salesforce Commerce Cloud Implementation Partner delivering B2B and B2C commerce solutions.


Strategic business outcomes, technology optimization and ongoing organization enablement are key drivers of our ETG enterprise IT integration services and microservices consulting, designed to achieve customer success.

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World-class Software Development and Managed Services with 20 years of Custom Software, Next-Generation Application Maintenance, and Support Services. We bring our impressive portfolio of skills in multiple platforms and industries to every project

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