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Commerce cloud
Unified Commerce on Salesforce Implemented by ETG Digital
Specializes in Salesforce Commerce Cloud implementation, helping businesses launch unified B2C, B2B, and D2C commerce experiences. Our certified Salesforce experts integrate OMS, Payments, and Agentforce to deliver AI-driven personalization and higher conversions.
Connected
Commerce + CRM + Service + Data
Why choose ETG for Salesforce Commerce Cloud?
From strategy to scale, we implement headless or reference storefronts, connect back-office systems, and activate AI so your teams can grow efficiently.
Revenue & CX first
Outcome-Driven
Composable & Headless
Architecture
Agentforce for Commerce
AI & Automation
B2C Ecommerce
Create high-performing retail storefronts with flexible merchandising, promotions, and AI-assisted experiences—built on Commerce Cloud and connected to the Salesforce Customer 360.
Storefront agility
Launch fast with PWA. Manage catalogs and campaigns.
Personalization
Use Agentforce and Einstein to personalize search and recommendations.
Scale & reliability
Handle peak traffic with cloud elasticity, CDN, caching, and API-first design.
Ideal for retail, CPG, media, travel, and direct brands that need fast iteration with deep CRM integration.
B2B Ecommerce
Modernize complex B2B buying with account-based catalogs, negotiated pricing, quick order, re-order lists, and approvals—plus AI-driven productivity for sellers and buyers.
Ideal for retail, CPG, media, travel, and direct brands that need fast iteration with deep CRM integration.
Buyer self-service
Custom pricing, contracts, quotes, and bulk orders—web & mobile.
Sales acceleration
Integrate CRM and CPQ for guided selling, assisted quoting, and reorder automation.
Global scale
Multi-site, multi-currency, complex catalogs with advanced permissions.
Direct-to-Consumer (D2C)
Launch new consumer lines quickly using Commerce Cloud templates and Experience Cloud, connected to marketing, service, and data from day one.
Fast time-to-value
Start with templates, extend with components, scale headless.
Lifecycle engagement
Activate post-purchase journeys across Marketing, Loyalty, and Service.
Insights in action
Use first-party data to personalize acquisition, conversion, and retention.
Order Management
Deliver on every promise with connected order, inventory, and service data across channels—supporting split shipments, store fulfillment, cancellations/returns, and proactive service.
Unified order lifecycle
Manage capture, orchestration, fulfillment, and service with automation and SLAs.
Inventory visibility
See stock across DCs, stores, and dropship. Route intelligently for speed and cost.
Service integration
Empower agents with a complete order view to resolve issues fast.
Connect commerce and service to improve post-purchase experiences end-to-end.
Commerce AI & Agentforce
Boost conversions and efficiency with AI agents embedded in Commerce Cloud—powering recommendations, merchandising ops, conversational shopping, and autonomous site optimizations.
Product discovery
AI-driven search, recommendations, and real-time content targeting.
Operational agents
Agents help teams maintain catalogs, fix data, and optimize assortments.
Conversational CX
Guided selling and service with Agentforce connected to your CRM and data.
ETG configures AI agents aligned to your goals—safe, testable, and measurable.
Payments
Accelerate checkout and reduce abandonment with Payments native to Salesforce—simplifying setup, expanding methods, and streamlining reconciliation.
Optimized checkout
Offer cards, wallets, and more with secure, flexible flows.
Native integration
Fewer custom integrations, faster setup, unified reporting.
Subscriptions & Pay Now
Enable recurring payments and one-time invoices across channels.
Works with B2B and D2C Commerce and integrates with Order Management.
All Commerce Products We Implement
Choose the right capabilities for your business today—expand as you grow.
B2C Commerce
Retail-grade storefronts with AI discovery, promotions, and scale.
B2B Commerce
Account-based catalogs, pricing, and bulk buying for complex sales.
D2C Commerce
Launch new brands and experiences fast on templates and components.
Order Management
Connected orders, inventory, fulfillment, and service workflows.
Payments
Salesforce checkout automates payments and reconciliation.
Agentforce for Commerce
AI agents for merchandising, operations, and conversational CX.
Data Cloud
Unify first-party data to power personalization and insights.
Experience Cloud
Sites and portals for buyers, sellers, and partners.
ETG configures AI agents aligned to your goals—safe, testable, and measurable.
Accelerate Time-to-Value with Providio (ETG)
Accelerate checkout and reduce abandonment with Payments native to Salesforce—simplifying setup, expanding methods, and streamlining reconciliation.
Headless PWA Storefront
⦁ Decoupled frontend for speed during traffic spikes
⦁ Client-side rendering to reduce backend load
⦁ Works with Service & Marketing Clouds
Implementation Playbooks
⦁ Migration from Shopify/Magento to SFCC
⦁ B2B re-platform with CPQ/CRM alignment
⦁ OMS rollout with store fulfillment
Proven impact
Typical conversion uplift after UX & checkout optimization
Uptime during peak events with decoupled frontend
More concurrent sessions with Providio PWA
to first launch using templates & accelerators
How we work
Choose the right capabilities for your business today—expand as you grow.
Strategy & Architecture
Discovery, KPIs, and target architecture (headless vs. reference, OMS, Payments).
Build & Integrate
Storefronts, data and ERP/OMS integrations, test automation, AI guardrails.
Launch & Optimize
A/B tests, SEO/PLP tuning, payments optimization, agent workflows.
These leaders trust Commerce Cloud to power their ecommerce success.
Keep up with the latest service trends, insights, and conversations
Service Cloud FAQs
This FAQ answers common questions about Salesforce Commerce Cloud, a platform that helps businesses deliver seamless and personalized online shopping experiences.
Can I start on B2C and add B2B or D2C later?
Yes. Commerce Cloud supports multiple models. We help you add sites and capabilities as you grow.
Do I need headless on day one?
Not always. Many customers launch with reference storefronts, then adopt headless/PWA for performance and flexibility.
How do Agentforce and Einstein help commerce?
They power discovery, personalization, and operational agents for catalog & merchandising; we deploy and govern them safely.
What payment options are supported?
Salesforce Payments supports cards, wallets, and more, and integrates with OMS for unified reporting and subscriptions.
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